While New Zealand is perhaps best known for its white wines, such as Cloudy Bay Sauvignon Blanc, Craggy Range winemaker Steve Smith has said the country's industry could benefit by shifting its focus to reds.

Speaking to The Drinks Business, Mr Smith said there are currently only a handful of producers who have any real reputation for making red wine.

"I'd like to see New Zealand try harder with its reds," he said.

"There's a lot to achieve and we produce fine red wines in New Zealand."

Mr Smith added that he and his team have been carrying out some whole bunch experimentation with the Martinborough Pinot Noir, as well as extra work on Tempranillo, after making the difficult decision to uproot his Gimblett Gravel Chardonnay due to the danger of leaf roll virus.

It follows news that the New Zealand Wine Company, which markets the Grove Mill, Sanctuary and Frog Haven brands, recorded a loss of NZ$3.2 million (£1.6 million) in the year to June.