Wales' wine industry could take a leaf out of New Zealand's book in the way it promotes its produce, a committee of National Assembly members has said.

The home of Cloudy Bay and Craggy Range stands as an example to Welsh vintners and brewers, a report claimed, adding that the country's climate is "not unlike" Wales'.

Committee chair Rhodri Glyn Thomas AM said: "The key message that this inquiry has highlighted is that what is potentially an extremely lucrative industry for Wales is hugely under-developed and in need of direction."

Additionally, the committee called for clearer direction and guidance for farmers who wish to diversify into growing crops for the drinks industry.

In May, Monmouthshire's Ancre Hill Estate won medals at the Decanter World Wine Awards and the International Spirit and Wine Competition for its White Welsh Regional Wine 2008.