sell your wine

Private Cellar Management is a cornerstone of our business. Whether you hold a single bottle or an extensive Portfolio we’re happy to help – we’ll offer transparent, impartial advice with no obligation to sell. Our global marketplace is an excellent opportunity to reach wine enthusiasts everywhere, with complete control over your wines on sale. 


Request Valuation Wine Sell Wine FINE+RARE

Request a ValuationWe offer free valuation on your collection – simply email your Portfolio and we’ll advise on current market values wherever possible as well as the applicable trading commission.

Transfer Your WinesWe ask you to send your wines to us (to an account in your name) – we’ll provide you with a document including all required details for transfer, or we can arrange a collection from mainland UK address.

Place On SaleOnce your wines arrive they’ll be fully condition checked by our staff, and will then be available to place on sale at your convenience.

Why not get started with step one by requesting a valuation...



A Global MarketplaceWe have international collectors and trade buyers in more than 30 countries, and a team of expert Account Managers always on the lookout for wines for their clients’ requirements.

Real-time UpdatesYou’ll have access to our online Portfolio which shows the current market valuation of your wine, as well as a full history of your wines with FINE+RARE. Alternatively, you can request information from the Private Cellar Management team at any time via email or on the phone.

Complete ControlYou can set floors on your wines to ensure they do not sell for a penny less than you are happy with, and wines can be removed or placed on sale at any time of day in our truly dynamic marketplace.

If you would like to speak to someone about selling your wine collection through FINE+RARE, please send our Private Cellar Management Team an email ( and someone will be in touch with you shortly.


Each week our expert Private Cellar Management Team scours the many thousands of cases stored within our warehouse and picks their Weekly Top 10 for your consideration. Click below to see this week's selection of new wines that have just been put on sale, high scorers, rarities, seasonal offers and those sometimes overlooked more esoteric gems…





Do you accept all wines?

Unfortunately we cannot take on all wines to be listed for sale, but we are always happy to advise on if your collection will be suitable and can offer alternatives for those we may not be able to accept.


Where will my wine be stored?

Your wines will be held in our climate controlled HKQAA compliant chamber at London City Bond in Tilbury Docks, Essex in an account in your name, cared for by FINE+RARE trained staff. Further details on our warehouse services may be found here.


What do you charge to sell my wines?

There is no fee to sell your wines, just a small trading commission applied on the sale value of your wines. Whilst we have fixed commissions for the majority of wines we list for sale on behalf of our Private Clients we of course understand that there are always exceptions. If you would like to discuss offering your wine for sale with us at a lower trading commission than advertised please do get in touch and we will be happy to assess each wine on an individual basis.


When will I be paid for my wines that have sold?

Once your wine has been successfully placed with a buyer you’ll receive a sales statement on the 1st working day of the following month, with payment then made to you around the 20th. You can also track sales of your wines at any time via our online Portfolio.